April 21, 2009

OVERLAND PARK, Kan.--(BUSINESS WIRE)--Apr. 21, 2009-- Boat Owners Association of The United States (BoatU.S.) has selected Sprint (NYSE:S) as the exclusive wireless partner for its Members. Through this new partnership, more than 600,000 BoatU.S. Members now have the opportunity to purchase discounted wireless devices and services from Sprint. BoatU.S. employees also can take advantage of the discount program.

“The innovative products and technology that Sprint is known for fit well with the boating lifestyle,” said Nancy Michelman, BoatU.S. President. “In these challenging times, I know our Members will be pleased with the discounts and the selection of plans and services our new partner provides.”

To help BoatU.S. Members stay connected and productive from virtually wherever they are, the partnership offers a variety of promotions and special offers on select Sprint products and services, including multimedia devices, smart phones, rugged devices, Nextel Direct Connect®-capable phones, Sprint Mobile Broadband connection cards, and monthly wireless services. Sprint will also offer a wireless data package created specifically for BoatU.S. Members to use on the water for safety, information and Internet browsing.

“We’re honored to be among the elite group of companies who serve the BoatU.S. Membership as the exclusive wireless partner,” said John Dupree, vice president – enterprise and federal, Sprint. “This relationship illustrates Sprint’s strategy to partner with various organizations to bring more value to members and employees and help them save money particularly during these challenging economic times.”

BoatU.S. Members can learn more about Sprint services by visiting www.boatusphones.com.

Sprint serves BoatU.S. through its newly formed Business Markets Group (BMG). Composed of more than 4,000 sales, support, marketing and operations personnel, Sprint’s BMG is dedicated solely to enterprise, general business and public sector customers. BMG delivers wireless, wireline and converged solutions for companies, drawing on the nation’s most dependable 3G mobile broadband network,* 4G capabilities that are well ahead of Sprint’s competition, the fastest national push-to-talk network**, and a comprehensive solutions portfolio of devices and applications.

* “Dependable” based on independent, third party drive tests for 3G data connection success, session reliability and signal strength for the top 50 most populous markets from June ’08 to Nov. ’08.

**fastest based on initial call set-up time.


Sprint Nextel offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint Nextel is widely recognized for developing, engineering and deploying innovative technologies, including two wireless networks serving more than 49 million customers at the end of the fourth quarter 2008; industry-leading mobile data services; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. For more information, visit www.sprint.com.


BoatU.S. – Boat Owners Association of The United States – is the nation’s leading advocate for recreational boaters providing its 600,000 Members with government representation, programs and money saving services. For Membership information visit www.BoatUS.com or call 800-395-2628.

Source: Sprint

Stephanie Greenwood