Brandon “Dow” Draper is chief commercial officer, responsible for commercial strategy, including marketing and sales for the Sprint, Boost Mobile and Virgin Mobile brands. In his role, Dow is focused on delivering a cohesive and coordinated go-to-market strategy for Sprint sales and marketing segments.
Previously, he served as president of Sprint Prepaid Group, including the Boost Mobile, Sprint Prepaid and Virgin Mobile brands. Under his leadership, Prepaid returned to growth.
Prior to this role, he served as president of Sprint’s Wholesale and Prepaid services, expanding the contract-free business with dramatic changes to keep the company’s prepaid brands value-driven and competitive. In late 2014, Dow added business development for Sprint Wholesale to his responsibilities, managing sales of Sprint’s leading-edge, award-winning assets in white-label form to hundreds of partners worldwide.
Before joining Sprint, Dow was senior vice president and general manager of retail for Clearwire. He also has served as senior vice president of marketing and products for the company. Before Clearwire, he had various roles at Alltel Wireless, including senior vice president of device and data services and senior vice president of financial planning and analysis. He also played a central role in the sale of Alltel to TPG and Goldman Sachs. And he had executive positions at Western Wireless and McKinsey and Company. While at McKinsey, he was involved in strategy and marketing engagements for various industries, including software, automotive, commercial aviation and telecommunications.
Dow is a graduate of the University of Colorado-Boulder and earned an MBA from the Kenan-Flagler Business School at the University of North Carolina-Chapel Hill.