September 01, 2016
Sprint and DraftKings Team Up for First Wireless Sponsorship to Connect Sports Fans Nationwide
OVERLAND PARK, Kan. (BUSINESS WIRE), September 01, 2016 - Beginning today, Sprint (NYSE: S) and DraftKings have joined forces to connect millions of Americans to their favorite sports and each other by pre-loading all eligible Sprint Android smartphones with the DraftKings mobile app. Current Android customers can visit http://dkng.co/Sprint and iOS customers http://dkng.co/SprintiOS to download the app directly to their smartphone1.
Sprint Android customers will now have instant access to the DraftKings mobile app, which offers the most engaging fan experience in sports entertainment, connecting fans to the sports and teams they love. Through the app, users can compete in free and paid contests for cash prizes.
“Our mission as a sports entertainment company is to bring fans closer than ever to the games they love,” said Janet Holian, DraftKings chief marketing officer. “This is an exciting and natural partnership for DraftKings. Sprint connects its customers to their friends and family and now, through our DraftKings app, they can also connect with their favorite teams and athletes.”
“Sprint is always looking for new, fun and unique experiences for our customers,” said Roger Solé, Sprint chief marketing officer. “With the majority of daily fantasy sports interaction done on a mobile device, collaborating with DraftKings and pre-loading our Android smartphones with the app made perfect sense. We are excited to be giving our customers more on-the-go entertainment options.”
Sprint (NYSE: S) is a communications services company that creates more and better ways to connect its customers to the things they care about most. Sprint served more than 59.4 million connections as of June 30, 2016, and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; leading no-contract brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Sprint has been named to the Dow Jones Sustainability Index (DJSI) North America for the past five years. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.
DraftKings, Inc. is a leading skill-based Daily Fantasy Sports (DFS) platform that allows fans in North America and the UK to compete in single-day, online fantasy sports contests across ten professional sports. DraftKings’ web-based and mobile technology brings a more engaging interactive experience and daily excitement to the pastime of fantasy sports. DraftKings is the exclusive DFS partner of Major League Baseball, Major League Soccer, the National Hockey League, NASCAR and the Canadian Football League. Founded in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is headquartered in Boston, MA, with offices in New York City and London.
1Requires location-based services and credit card registration. Prohibited in some states. Must be 21 in MA, 19 in NE and 18 everywhere else available to play.