January 17, 2007
Sprint Powers up Its Networks, Enhances South Florida Experience for the Super Bowl
Dolphin Stadium, South Beach among Venues Connected with High-Speed Communications, Bringing Fans Closer to the Game and Beyond
MIAMI--(BUSINESS WIRE)--Jan. 17, 2007--Whether gathering in South Florida or around TV sets across the country, football fans will benefit from Sprint's (NYSE: S) support of the NFL as the official telecommunications services provider. Super Bowl preparations are a major undertaking and require unparalleled support in event communications for the NFL, media and fans.
Sprint is spending more than $6 million on telecommunication enhancements for game-day communications and beyond. That's in addition to the more than $65 million spent to enhance the Nationwide Sprint Network and Nextel National Network in South Florida in 2006.
"Sprint has been at work long before the coin toss to ensure the estimated 100,000 fans converging on South Florida and the expected 130 million TV viewers get all the game action and reaction they need," said Bob Halcrow, area vice president, Florida. "As part of the infrastructure of the game and related festivities, Sprint will help capture and communicate all the excitement South Florida and the NFL have to offer."
Sprint has fortified its existing wireless and wired networks to accommodate the expected increase in voice and data traffic. The improvements are permanent and will enhance communications capabilities for the greater South Florida community.
- The Sprint EVDO Revision A enhanced mobile broadband network will be in place for the Super Bowl. The faster data rates provided by EV-DO Rev A can enable richer applications and services such as high-speed video telephony, music on demand, video messaging, large file uploads and high performance push-to-talk capability;
- Approximately eight COW's (cell on wheels) will be strategically placed around Dolphin Stadium, South Beach and other areas of South Florida to enhance coverage and capacity to users of both Sprint and Nextel phones;
- Throughout Miami-Dade and Broward counties, Sprint and Nextel network capacity will be enhanced to accommodate the increased number of customers in the area;
- An extensive fiber optic data distribution system supports Dolphin Stadium, the Miami Beach Convention Center, area hotels housing NFL staff and teams, and other venues in South Florida.
"Sprint has been instrumental through a number of communications solutions in ensuring our connectivity and contributing to the success of Super Bowl XLI in South Florida," said Dave Port, vice president of information technology for the NFL. "Fans, players, NFL executives and members of the media will all benefit from Sprint's enhancements."
NFL and game officials are relying on wired network services into Super Bowl venues, including league headquarters, the media center, team hotels and Dolphin Stadium to facilitate communications amongst NFL staff. Additionally, Sprint is providing dedicated IP services into the Media Center and Dolphin Stadium that will facilitate wireless broadband access for journalists to bring news audiences the latest information wherever it happens.
"However fans experience the game - in person, on handsets or gathered around the television, Sprint brings them closer to the NFL and all the surrounding activities," said Richard Blanc, Sprint regional vice president for network engineering. "Our enhanced network will stay in place long after the fans have left to provide exceptional capacity for South Floridians and guests."
About Sprint Nextel
Sprint Nextel offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint Nextel is widely recognized for developing, engineering and deploying innovative technologies, including two robust wireless networks serving more than 51 million customers at the end of third quarter 2006; industry-leading mobile data services; instant national and international walkie-talkie capabilities; and an award-winning and global Tier 1 Internet backbone. For more information, visit www.sprint.com.
CONTACT: Sprint Nextel
Nanci Schwartz, 352-326-1326
SOURCE: Sprint Nextel