Boost Mobile Adds Wal-Mart to Retail Distribution for "Unlimitedby Boost"
OVERLAND PARK, Kan.--(BUSINESS WIRE)--Oct. 22, 2007--Sprint (NYSE:S) today announced that it is expanding the availability of Unlimited by Boost - the regional flat rate wireless service offered by its Boost Mobile(R) division - to 10 additional U.S. states, based on the success of its launch in California and Texas. Unlimited by Boost offers unlimited local and nationwide long distance calling from a home calling area for a fixed monthly price, which ranges from $45 to $55 depending on location. Customers making or receiving calls outside of their home calling area are charged 15 cents per minute.
As a result of the service and sales expansion, Unlimited by Boost is now available from participating wireless dealers in 12 states including: Alabama, Arkansas, California, Florida, Georgia, Louisiana, Mississippi, Nevada, North Carolina, Oklahoma, Tennessee and Texas. Starting next week, Unlimited by Boost will be offered at 938 Wal-Mart stores in all 12 states. Unlimited by Boost is now sold at participating RadioShack(R) retail store locations in California and Texas, and will include locations in the expansion states starting Nov. 5. Residents can locate their nearest participating wireless dealer offering Unlimited by Boost by calling 1-877-TLK-MORE (855-6673) or online at www.boostmobile.com.
"Our trial of Unlimited by Boost has been well received by value-seeking wireless customers," said Mark Angelino, president of sales & distribution for Sprint. "With the expansion of additional markets and distribution outlets, we are pleased to make the service available to a much wider audience."
For a limited time, Boost Mobile is offering the first month of Unlimited by Boost service free of charge with purchase of a new phone, including the Motorola c290 and W385 phones, and with activation of a new account. The suggested retail price for the c290 is $99.99 and $129.99 for the Motorola W385. Starting Nov. 12, Boost Mobile will offer a wireless Web price plan that includes unlimited voice, unlimited text, unlimited picture messaging and unlimited Web browsing for as low as $55 per month depending on market.
Unlimited by Boost customer benefits offered at no additional charge include voicemail, caller ID, call waiting and 3-way calling. Unlimited by Boost is also making it easier for customers to pay for their service. With automatic monthly payment now available online, customers can register a credit card with Unlimited by Boost Customer Care and monthly payments will automatically be deducted on the customer’s monthly anniversary date. Customers can also purchase Unlimited by Boost rechargeable cards to replenish their accounts at participating 7-Eleven stores.
As with all service plans available from Boost Mobile, there are no contracts, credit checks or activation fees. Unlimited by Boost operates on a dependable nationwide CDMA network, providing customers with high-quality wireless service that enables them to use their mobile phones virtually anywhere in the U.S.
Unlimited by Boost marks Boost Mobile’s first product and service offering to take advantage of Sprint’s CDMA network technology. Boost Mobile will continue to sell and support both Pay-As-You-Go and Boost Premium Prepaid (hybrid) wireless service and handsets nationwide that operate on the Sprint Nextel iDEN network.
About Sprint Nextel
Sprint Nextel offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint Nextel is widely recognized for developing, engineering and deploying innovative technologies, including two robust wireless networks serving 54 million customers at the end of the second quarter 2007; industry-leading mobile data services; instant national and international walkie-talkie capabilities; and a global Tier 1 Internet backbone. For more information, visit www.sprint.com.
About Boost Mobile
Based in Irvine, California, Boost Mobile, LLC, a division of Sprint Nextel Corporation, (NYSE:S), is a lifestyle-based telecommunications brand focused on offering premium Pay-As-You-Go wireless phones and services. Boost is among the fastest growing wireless services in the U.S. and now has more than 4.5 million customers. Experience Boost on the Web at www.boostmobile.com.
CONTACT: Sprint Melinda Tiemeyer 913-794-1089 firstname.lastname@example.org or Boost Mobile Media Bureau 949-789-4900 Press@boostmobile.com