Sprint-EPA partnership resulted in 279,524 wireless devices recycled in April
OVERLAND PARK, Kan., May 27, 2009 (BUSINESS WIRE) -- Sprint (NYSE: S) announced today it exceeded its goal of collecting more than 250,000 wireless devices in April, a goal established to support the U.S. Environmental Protection Agency’s (EPA) "Plug-In To eCycling National Cell Phone Recycling Week" April 6-12, 2009. Sprint collected a total of 279,524 phones during the month of April.
"We thank Sprint customers and all cell phone users for helping us exceed our collection goal of 250,000 wireless devices in April," said Ralph Reid, Sprint vice president of Corporate Social Responsibility. "This achievement illustrates how consumers can and will participate in eCycling efforts. Thanks to those who answered Sprint’s call to recycle, we are another step closer toward achieving our larger goal of reaching a 90 percent device collection rate by 2017."
Sprint leads the industry in wireless recycling through its consumer outreach efforts. Since 2001, Sprint wireless recycling programs have diverted more than 16 million cell phones from landfills for reuse or recycling. Sprint’s device collection rate is just under 35 percent, more than three times the national wireless recycling average.
"While we are grateful for strong April participation levels, eCycling is a year-round activity," Reid noted. "Those with old phones stuck in drawers who missed the April collection effort can still participate."
Sprint enables customers to print out postage-paid wireless recycling labels at touch screens located at all Sprint-owned retail stores throughout the United States or to recycle their unused phones through two free and easy collection programs, Sprint Buyback and Sprint Project Connect(SM).
Wireless recycling is a key component of Sprint’s environmental priority to reduce the environmental impact of our products and services, one of Sprint’s six environmental priorities. For more information on Sprint programs that protect the environment, go to: http://www.sprint.com/responsibility/sustainability.html, or follow @SprintGreenNews on Twitter. To print out a pre-paid wireless recycling shipping label, please visit www.sprint.com/recycle.
About Plug-In To eCycling
Plug-In To eCycling with the U.S. Environmental Protection Agency (EPA) is a partnership with 25 electronic manufacturers, retailers, and service providers to create, provide, and promote opportunities to donate or recycle ("eCycle") used consumer electronics. Initiated in 2003, the Plug-In To eCycling program facilitates partnerships to increase recycling opportunities and empowers consumers with information about how to donate or safely recycle their old electronics, including televisions, computers, and cell phones. For additional information, please visit: www.epa.gov/plugin.
ABOUT SPRINT NEXTEL
Sprint Nextel offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint Nextel is widely recognized for developing, engineering and deploying innovative technologies, including two wireless networks serving more than 49 million customers at the end of the first quarter of 2009; industry-leading mobile data services; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. For more information, visit www.sprint.com.
SOURCE: Sprint Nextel
Alexander Hahn, 703-433-3062